I am making this guide to writing reviews to help the beginner learn the
process and to make it just a little less stressful.
When a writer picks a format or guide to write by he or she should stick
with that format consistently.
This will help the reader to identify with you as a writer and help your
Reviews are very useful tools for the consumer that is wanting to learn
something about a product or service.
We all google different things and most of us do it on a daily basis.
Google will serve up a review that may have information about what
someone has typed into their search bar.
Reviews allow a person to share their opinion of a product or service, and
by doing so can help others to make an informed decision about whether to
buy or try out a product.
You would not want to follow someone’s advice on something and later to
find out that the writer just made it all up, you would feel duped, now
So when writing a review always be honest, truthful and fair when writing
Write With Knowledge
If you want to be taken seriously always write with firsthand knowledge of
what you are reviewing.
Take the time to not only do research on what you are writing about but go
the extra mile and research the research.
Try and make contact with someone within the organization or strive to get
as close to someone as possible, that is closer to the naked truth than your
research can achieve.
I do realize that sometimes it is impossible to physically speak to someone
about anything but you can go deep with your research and get into the
comments section of your topic and get a feeling for what people are saying
about what you are reviewing.
Do not just read a couple of comments but take them all in. By doing this
you will get a general feel for the vibe that is being created by the reviewed.
Get organized. Plan your work.
Start by making a title for each heading.
Then after each heading jot a few notes under each heading
about what you are going to talk/write about, and
outline your whole post this way.
I like to do 6 headings in my writings,
sometimes more, but generally
speaking, six is a good number to shoot for.
Tell the readers the complete title of the Business or Service and the name
of its owners, founders or creator.
Do a heading that states the year that they started the business, there google
rating, give them real information.
Always be specific and overdeliver your details because the general reader
will need more not less.
When writing about an internet program or service I like to incorporate the
programs main menu as the headings for my paragraphs in my initial
This gives you a starting point and a focus for your research.
You can change the headings up later or add words to make it more
I did a review on the Wealthy Affiliate using that menu for headings format.
Take a look at this review and at the way that I used the business’s menu
as headings for my article.
When writing your review give it different angles or perspectives.
Make an argument as to why you agree with the negatives and positives
and what they are and why the reader may not like them as well.
Every review has a particular perspective.
You are, after all, making an argument in your review.
Focus on your gut feeling whether it be positive or negative.
Just be honest.
Think about the reader and what answers are they looking for or what
problem are they trying to fix.
If an individual has taken the time to check out your review, then he or she
must be facing a problem or wanting information.
They are allowing you to be their researcher and if you do a good job then
they will be back.
All ways be fair and honest.
You want to describe the service or product and what that service or
product is trying to do and then give your opinion as to what kind of job
they are doing.
If your perspective is negative, positive, neutral or otherwise always bring
evidence to the table to support why your writing is portraying that skew.
Create interesting reviews with true to life experiences.
Use a story about something that has happened to you in the past and that
can correlate to the subject matter that you are writing about in your
Make it light, throw in a lighthearted quote or funny line you have heard
about the reviewed industry.
Second-hand information is fair game and can add an interesting angle to
What are people saying about this subject and why in your opinion have
they come up with that conclusion.
Do you think that what other people are saying is correct, fair, or has no
merit at all?
All of this is pertinent information that the reader is looking for because it
gives insight as to what others have experienced and can help them come to
an informed conclusion.
I like to give readers an alternative to whatever I am reviewing and this will
give credence to your being fair and honest.
You can give alternatives to things that you have reviewed in the past and
include a link to that review.
You can get ideas from the comments on doing other reviews and can link
your reviews that have a common thread adding authority to your work.
Did I say be honest and fair?
Write With Detail
Have you ever came across any badly written material or that did not make
much sense and did not follow a main theme or topic.
How much of that did you read?
You are creating material to be read and
hopefully, gain readers that will
come back for more information that you freely write about in a truthful
and honest way.
Use descriptive words to better portray what you want your reader to come
away with after reading your article.
Do not overdo this and get lost in the fluffy words but make your point.
I like to write as though I am talking to someone and I hope you feel like I
am talking to you right now.
Always proofread your work.
Then after you proofread your work edit it.
Proofread several times and if you have someone in the home get them to
read it so you can get another opinion on your work.
I have before put two of my headings’ content together and write another
chunk of content.
It is all in the details and how you deliver them.
I write my content and edit my writings on the Wealthy Affiliate platform
where I can add images and publish my work at the push of a button.
Your writing is an extension of yourself and never lose sight of this fact.
If you are just now learning to write reviews or writing in general never
lose sight of the matter that you are trying to provide information to
someone that needs this information.
Your information must be needed or useful.
If you follow these guidelines you should do great!
There is a lot of free training available at the Wealthy Affiliate about writing
That would be a good place to pick up some writing tips and its free.
If you have any comments or questions please leave them in the comments
If you need help with anything just state it below and I will get back to you
as soon as I can.
All The Best